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Despite the significance of the Convention on International Trade in Endangered Species (CITES), many in the US may be unaware of its role in conserving endangered species. This study evaluated US public knowledge on CITES and shark conservation through a survey. Out of 521 participants, only 4% were familiar with CITES, highlighting a substantial knowledge gap. The study also explored effective social media strategies to boost awareness, using sharks as the primary species of focus. Educating the US public about CITES can bolster support for its conservation efforts and policies. This study was completed in partial fulfillment of a CITES Master’s Degree at the University of Andalucia.

Publisher: Georgienne Bradley, Editor: Lawrence Dale Cooper, Research: Melissa Martinez, Layout: Angela Stefanovska, SEO: Abass Sharif Nagaiya, Production Manager: Dr. Jay Martinez, Social Media: Ian Allsopp and Brittany Knotts

Our Purpose

At Sea Save Foundation, we believe in the inherent goodness of people and their willingness to protect our oceans when given accurate information. Every week, we produce this free publication to provide a wealth of information in a concise and summary format. Our stories are carefully selected from diverse sources worldwide. Please note that selection does not imply endorsement; rather, it reflects our effort to gather a broad spectrum of ideas for your review and analysis. Whenever possible, we include primary sources to ensure the most reliable and accurate information.